Free tool
How visible is your brand?
Find out what people see when they look up your business. The audit searches the public web for your brand, then reports where you show up, what is missing and the overall mood. It takes about a minute.
Brand audit
Run a free audit
- A score out of 100 for how easy you are to find
- Where you show up, and what is missing
- The sources it found, so you can check them
Example report
What you get back
This is a sample report for Lumen Coffee, a made-up coffee shop. Run the audit above to see the same report for your brand.
Visibility Score
Rising Star
How much a public web search finds about the brand.
Audit findings Example
Positive sentimentLumen Coffee has an active Instagram account and regular customer posts on TikTok. Most of the talk is positive and centres on the oat flat white. A few unanswered complaints about mixed-up orders on Instagram could pull sentiment down if they are left alone.
Found on
- TikTok
- Google Maps
- Website
Missing or issues
- No X account found
- Unanswered complaints on Instagram
- Opening hours differ between website and Google
Sources
- 1Lumen Coffee on Instagram
- 2TikTok video by @mads.eats about the morning queue
- 3Lumen Coffee on Google Maps
Sample data. Your report uses only what a public search finds for the name you enter.
- What does the free brand audit check?
- The audit reviews public brand visibility signals, sentiment clues, reputation risks, and consistency issues that can affect how people discover and judge your business online.
- Is the brand audit really free?
- Yes. You can run a limited free audit to understand your brand footprint before deciding whether ongoing monitoring is useful for your business.
- How is this different from ongoing monitoring?
- The audit is a snapshot of your current visibility. Ongoing monitoring tracks mentions, sentiment, and important posts over time so you can respond as conversations change.
- What should I audit?
- Start with your company name, product name, founder name, or primary domain. If your brand has common spelling variants, audit those separately.
Want to know when people post about you?
The audit is a one-off snapshot. Mentionwatch checks Instagram, TikTok, X and YouTube for your name on a schedule and sorts every post by mood. 14-day free trial, no credit card.